Color, Color and More Color

Wednesday, October 10, 2007


If you have the urge to match your appliances to your back splash, BlueStar offers a color program unmatched in the residential appliance industry.

Plus I get to show you a few sneak peaks of their new line of wall ovens to be offered in 190 different colors. These pictures are not even in their web site yet!

So What Colors are the Most Popular with BlueStar Consumers?
I contacted Keith Wolf, BlueStar's Vice President of Marketing. Here are the facts provided by BlueStar:

- BlueStar offers our Residential Nova Burner (RNB) line of ranges in 190 colors. Currently, there is no charge to order a range in any of the 190 standard colors.

- Of the 190 colors, over 140 different colors have been ordered.

- Custom colors: BlueStar can custom match almost any color – 23,000 different colors are possible. There is a fee associated with color matching.

- More than 40% of BlueStar’s range sales are colored ranges.

- Our most popular colors are our Ruby Red, Steel Blue, and Jet Black.

- Consumers appreciate the ability to express themselves through the color of their kitchens/ranges; we’re also hearing that some consumers find the colored ranges easier to keep clean than stainless steel.

- We are about to introduce a line of wall ovens that will also be offered in 190 colors. Previews shown below.

- To find a color, we recommend that consumers visit a BlueStar dealer to view a RAL color swatch book. As you probably know, the colors on screen don’t always match up with the printed versions.

Preview of new Blue Star 24” single oven


Preview of new Blue Star 30” double oven

BlueStar Color Options

Visit BlueStar - Color Configurator to preview how one of their ranges looks in various colors, click here.




BlueStar ranges are available in 190 different colors - the most color options of any range in the industry. For a preview of how one of our ranges looks in various colors, click here.


RAL® Color Chart

Use this guide to assist your color selection. Please note: This chart is intended as a reference guide only. RAL Computer Video simulations displayed may not exactly match RAL®-identified color standards. Use current RAL Color Publications for most accurate color.
RAL 1000

RAL 1001

RAL 1002

RAL 1003

RAL 1004

RAL 1005

RAL 1006

RAL 1007

RAL 1011

RAL 1012

RAL 1013

RAL 1014

RAL 1015

RAL 1016

RAL 1017

RAL 1018

RAL 1019

RAL 1020

RAL 1021

RAL 1023

RAL 1024

RAL 1027

RAL 1028

RAL 1032

RAL 1033

RAL 1034

RAL 2000

RAL 2001

RAL 2002

RAL 2003

RAL 2004

RAL 2008

RAL 2009

RAL 2010

RAL 2011

RAL 2012

RAL 3000

RAL 3001

RAL 3002

RAL 3003

RAL 3004

RAL 3005

RAL 3007

RAL 3009

RAL 3011

RAL 3012

RAL 3013

RAL 3014

RAL 3015

RAL 3016

RAL 3017

RAL 3018

RAL 3020

RAL 3022

RAL 3027

RAL 3031

RAL 4001

RAL 4002

RAL 4003

RAL 4004

RAL 4005

RAL 4006

RAL 4007

RAL 4008

RAL 4009

RAL 4010

RAL 5000

RAL 5001

RAL 5002

RAL 5003

RAL 5004

RAL 5005

RAL 5007

RAL 5008

RAL 5009

RAL 5010

RAL 5011

RAL 5012

RAL 5013

RAL 5014

RAL 5015

RAL 5017

RAL 5018

RAL 5019

RAL 5020

RAL 5021

RAL 5022

RAL 5023

RAL 5024

RAL 6000

RAL 6001

RAL 6002

RAL 6003

RAL 6004

RAL 6005

RAL 6006

RAL 6007

RAL 6008

RAL 6009

RAL 6010

RAL 6011

RAL 6012

RAL 6013

RAL 6014

RAL 6015

RAL 6016

RAL 6017

RAL 6018

RAL 6019

RAL 6020

RAL 6021

RAL 6022

RAL 6024

RAL 6025

RAL 6026

RAL 6027

RAL 6028

RAL 6029

RAL 6032

RAL 6033

RAL 6034

RAL 7000

RAL 7001

RAL 7002

RAL 7003

RAL 7004

RAL 7005

RAL 7006

RAL 7008

RAL 7009

RAL 7010

RAL 7011

RAL 7012

RAL 7013

RAL 7015

RAL 7016

RAL 7023

RAL 7024

RAL 7026

RAL 7030

RAL 7031

RAL 7032

RAL 7033

RAL 7034

RAL 7035

RAL 7036

RAL 7037

RAL 7038

RAL 7039

RAL 7040

RAL 7042

RAL 7043

RAL 7044

RAL 7045

RAL 7046

RAL 7047

RAL 8000

RAL 8001

RAL 8002

RAL 8003

RAL 8004

RAL 8007

RAL 8008

RAL 8011

RAL 8012

RAL 8023

RAL 8024

RAL 8025

RAL 9002

RAL 9004

RAL 9005

RAL 9018





About Blue Star

The Prizer-Painter company has been building stoves since the 1800's. They have always had specialized niche products and stayed under the national consumer radar, until now.

For many years, Prizer built a complete and successful line of commercial style home ranges for the Garland Company, a well known commercial equipment manufacturer. Garland's corporate entity has since decided to discontinue their home division, so Prizer re-entered the marketplace under their own name and the tag "Blue Star." The exclusive star shaped burner, which they were allowed to keep by Garland, is a key selling feature due to the Chef preferred flame pattern allowing heat to wrap around cookware better.

Their overall workmanship and construction quality is unsurpassed. Probably the "Best in class" so far as we are concerned. The cooking performance is simply terrific. You wont find dual fuel electric ovens or sealed burners here...yet. Their high BTU burners are the top of the class at 22,000BTU's. The large ovens will hold a full size sheet pan, have convection circulation and an infrared broiling system. You may need to buy some new, heavy duty cookware to make this power worth while, but if you love to cook and want the tools to help you perfect all the many cooking techniques, the Blue Star is a great choice.

2 comments:

ennistbp October 12, 2007  

Kudos to those with the confidence to order a colored range. It was all I could do to go with red instead of black knobs on my stainless range!

On another topic, could you please discuss what to put behind a range--pot filler versus shelf, or can anyone have it all?

Anonymous,  October 13, 2007  

Yes, color is a bold statement. My Friday post shows a kitchen neutral in color so the colorful artwork takes center stage.

Pot fillers, I will talk about that too in a post to come or the issues I have with pot fillers.
Laurie

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